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<channel>
	<title>WEI HENG HSU</title>
	<link>https://weihenghsu.com</link>
	<description>WEI HENG HSU</description>
	<pubDate>Fri, 09 May 2025 00:55:02 +0000</pubDate>
	<generator>https://weihenghsu.com</generator>
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	<item>
		<title>Header</title>
				
		<link>https://weihenghsu.com/Header</link>

		<pubDate>Wed, 08 Feb 2023 11:59:44 +0000</pubDate>

		<dc:creator>WEI HENG HSU</dc:creator>

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		<title>Project Denza</title>
				
		<link>https://weihenghsu.com/Project-Denza</link>

		<pubDate>Fri, 09 May 2025 00:55:02 +0000</pubDate>

		<dc:creator>WEI HENG HSU</dc:creator>

		<guid isPermaLink="true">https://weihenghsu.com/Project-Denza</guid>

		<description>
	
	BYD- Denza Z9 GT - Automotive CommercialFall - Winter 2024 &#124; 

Automotive Animation

+ Concept Design

+ 3D Visualization
+ 3D Environmental Design

+ Animation
Unreal Engine 5, Cinema 4D, Blender, Grasshopper, After Effects




 



© BYD / DENZA / Shanghai Yingmei Advertising Co., Ltd. / ROOMs StudioProject credits presented for portfolio purposes only. All trademarks and content belong to their respective owners.






As part of the CG automotive commercial project for the BYD DENZA Z9GT, led by Shanghai Yingmei Advertising Co., Ltd. &#38;amp; ROOMs Studio, I worked alongside a 13-member CG team from ROOMs Studio. My primary responsibility was the Unreal Engine (UE) environment and animation production for the scene where the vehicle drives through a forest.
Credits of the full production team are listed on the detail page.

More Details ︎︎︎
</description>
		
	</item>
		
		
	<item>
		<title>Project AEG</title>
				
		<link>https://weihenghsu.com/Project-AEG</link>

		<pubDate>Thu, 08 May 2025 23:47:45 +0000</pubDate>

		<dc:creator>WEI HENG HSU</dc:creator>

		<guid isPermaLink="true">https://weihenghsu.com/Project-AEG</guid>

		<description>

	


&#60;img width="5882" height="3309" width_o="5882" height_o="3309" data-src="https://freight.cargo.site/t/original/i/c018f46a364bf5e5084856287416a6fa4a87a29f547439f9f18270989cd4bc9c/ZC_L0001-opq3051580661.jpg" data-mid="232979209" border="0"  src="https://freight.cargo.site/w/1000/i/c018f46a364bf5e5084856287416a6fa4a87a29f547439f9f18270989cd4bc9c/ZC_L0001-opq3051580661.jpg" /&#62;

	AEG - Design ShanghaiSpring - Summer 2024 &#124; Booth Design

+ Spatial Experience Design

+ Brand Experience
+ Concept Design
+ 3D Visualization&#38;nbsp;




 Cinema 4D,

Rhino 7
As a freelance industrial designer in&#38;nbsp;aolab, I’m working as the sole designer of this project, collaborated with the project lead, Haidy Gong, to design the exhibition booth. I was involved in the early concept development, material selection, and design development, 3D visualization, and also participated in the implementation phase. Together, we adjusted design details based on real-world conditions to ensure the final built result met expectations. Our goal was to break away from conventional booth design approaches and instead express the brand’s identity through an artistic lens, embodying its core philosophy of “artful living.”



More Details ︎︎︎
</description>
		
	</item>
		
		
	<item>
		<title>Project Electrolux </title>
				
		<link>https://weihenghsu.com/Project-Electrolux</link>

		<pubDate>Fri, 09 May 2025 00:39:43 +0000</pubDate>

		<dc:creator>WEI HENG HSU</dc:creator>

		<guid isPermaLink="true">https://weihenghsu.com/Project-Electrolux</guid>

		<description>
	
&#60;img width="5949" height="3346" width_o="5949" height_o="3346" data-src="https://freight.cargo.site/t/original/i/230aedab9de091bb7aac5399c2f67746c7271ac73e79f75076494bcdfa0dd8c6/4Y6A2771-opq3050690613.jpg" data-mid="232979338" border="0"  src="https://freight.cargo.site/w/1000/i/230aedab9de091bb7aac5399c2f67746c7271ac73e79f75076494bcdfa0dd8c6/4Y6A2771-opq3050690613.jpg" /&#62;

	Electrolux - Design ShanghaiSpring - Summer 2024 &#124; Booth Design

+ Spatial Experience Design

+ Brand Experience
+ Concept Design
+ 3D Visualization&#38;nbsp;




 Cinema 4D,

Rhino 7
In aolab, while working on the design of the AEG booth, I also took charge of the Electrolux booth design. Though showcased on the same platform, the two brands embody distinctly different identities. To reflect this, me and Haidy Gong intentionally amplified the contrast between the two booths—using design as a medium to express each brand’s unique character. For Electrolux, we crafted a space that emphasized a sense of home, warmth, and sustainability, aligning with its focus on conscious living and a softer, more inviting user experience.





More Details ︎︎︎
</description>
		
	</item>
		
		
	<item>
		<title>Project Dragon</title>
				
		<link>https://weihenghsu.com/Project-Dragon</link>

		<pubDate>Sat, 16 Mar 2024 02:55:00 +0000</pubDate>

		<dc:creator>WEI HENG HSU</dc:creator>

		<guid isPermaLink="true">https://weihenghsu.com/Project-Dragon</guid>

		<description>

	


&#60;img width="5712" height="3213" width_o="5712" height_o="3213" data-src="https://freight.cargo.site/t/original/i/ddf3e4c14b230aa89b7d44fa914e464e2f04fdbd5f0ea9e5735702656261ed0b/magazine3.png" data-mid="233514741" border="0"  src="https://freight.cargo.site/w/1000/i/ddf3e4c14b230aa89b7d44fa914e464e2f04fdbd5f0ea9e5735702656261ed0b/magazine3.png" /&#62;
&#60;img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/fdc7e019daed3e1af275d9dbbd808ac688219ba5196b053d4f72b092957b3d26/3.png" data-mid="206903173" border="0"  src="https://freight.cargo.site/w/1000/i/fdc7e019daed3e1af275d9dbbd808ac688219ba5196b053d4f72b092957b3d26/3.png" /&#62;
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&#60;img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/57bc3fe18757323bc5104e08cb8def1647a8e744128d449bf3fea2ea434ef3c0/1.png" data-mid="232980166" border="0"  src="https://freight.cargo.site/w/1000/i/57bc3fe18757323bc5104e08cb8def1647a8e744128d449bf3fea2ea434ef3c0/1.png" /&#62;

	“ Loong” - V Magazine China Year of Loong EditionFall 2023 &#124; 3D Art

+ 3D Art





 Cinema 4D,

ZBrush, Gravity Sketch

 Team Up with Yanan Long and Bocian Wang&#38;nbsp;to create 







artworks Featuring Traditional Chinese Loong&#38;nbsp;

for V Magazine China’s Year of Loong Edition.

More Details ︎︎︎
</description>
		
	</item>
		
		
	<item>
		<title>Project Yilun</title>
				
		<link>https://weihenghsu.com/Project-Yilun</link>

		<pubDate>Wed, 03 Jan 2024 05:09:27 +0000</pubDate>

		<dc:creator>WEI HENG HSU</dc:creator>

		<guid isPermaLink="true">https://weihenghsu.com/Project-Yilun</guid>

		<description>

	


&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/71a6ee9e92202c7f7dde439abc5b3c6063995f67cb6832f0c145db00ef53d9c7/Weixin-Image_20240102212037.png" data-mid="200610852" border="0"  src="https://freight.cargo.site/w/1000/i/71a6ee9e92202c7f7dde439abc5b3c6063995f67cb6832f0c145db00ef53d9c7/Weixin-Image_20240102212037.png" /&#62;
&#60;img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/d9f6561dc0d3e135ef572c1e6551629ccbdd12ffc1241dea6d44704288e5fe4a/7s0000.png" data-mid="200610841" border="0"  src="https://freight.cargo.site/w/1000/i/d9f6561dc0d3e135ef572c1e6551629ccbdd12ffc1241dea6d44704288e5fe4a/7s0000.png" /&#62;
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&#60;img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/cc6a29368fe0913dd24534bccaa4581091eb20fe5e623db13e61f29189fe34d4/keyframe.jpg" data-mid="200610835" border="0"  src="https://freight.cargo.site/w/1000/i/cc6a29368fe0913dd24534bccaa4581091eb20fe5e623db13e61f29189fe34d4/keyframe.jpg" /&#62;
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&#60;img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/62198346662c17d94ba5e40b5f5d885b01f652f243987be637ae82e36847dcfa/Weixin-Image_20240102212028.png" data-mid="200610853" border="0"  src="https://freight.cargo.site/w/1000/i/62198346662c17d94ba5e40b5f5d885b01f652f243987be637ae82e36847dcfa/Weixin-Image_20240102212028.png" /&#62;
&#60;img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/ad93093991960ce2ecf53623f03194dd49549ab72a608ce3a31d9c7df69f4f84/boys.png" data-mid="200619099" border="0"  src="https://freight.cargo.site/w/1000/i/ad93093991960ce2ecf53623f03194dd49549ab72a608ce3a31d9c7df69f4f84/boys.png" /&#62;
&#60;img width="2299" height="1293" width_o="2299" height_o="1293" data-src="https://freight.cargo.site/t/original/i/18cbc6820c2ac29ab80734a712d4fd37240d6786ae9c3b9e667a6a1c4cd2e1e1/Weixin-Image_20240102211937.png" data-mid="200610851" border="0"  src="https://freight.cargo.site/w/1000/i/18cbc6820c2ac29ab80734a712d4fd37240d6786ae9c3b9e667a6a1c4cd2e1e1/Weixin-Image_20240102211937.png" /&#62;

	“ Post Child” - Cool-aid Chen YiLun

Fall 2023 &#124; 3D Motion Design

+ Performance Art / VJ Design
+ 3D Motion Design




 Cinema 4D,

Blender,&#38;nbsp;Unreal Engine 5&#38;nbsp;

 Team Up with Jessica Qian and Yenny Zhang to design performance art for Chinese rapper / musician Cool-aid Chen YiLun’s first album’s tour.
More Details ︎︎︎
</description>
		
	</item>
		
		
	<item>
		<title>Project Degree</title>
				
		<link>https://weihenghsu.com/Project-Degree</link>

		<pubDate>Tue, 06 Dec 2022 17:18:42 +0000</pubDate>

		<dc:creator>WEI HENG HSU</dc:creator>

		<guid isPermaLink="true">https://weihenghsu.com/Project-Degree</guid>

		<description>

	


&#60;img width="2978" height="1675" width_o="2978" height_o="1675" data-src="https://freight.cargo.site/t/original/i/c8c5e6eea5881894e798b385eb0e2abbdb456bf2d268cdb345d8050457a2431e/HighresScreenshot00009.png" data-mid="174758837" border="0"  src="https://freight.cargo.site/w/1000/i/c8c5e6eea5881894e798b385eb0e2abbdb456bf2d268cdb345d8050457a2431e/HighresScreenshot00009.png" /&#62;
&#60;img width="2598" height="1461" width_o="2598" height_o="1461" data-src="https://freight.cargo.site/t/original/i/97c873e29b1af29bea5ca4f1d456c5b28823fb9e026ce3ee7b5b6875b3ae406b/HighresScreenshot00017.png" data-mid="174758828" border="0"  src="https://freight.cargo.site/w/1000/i/97c873e29b1af29bea5ca4f1d456c5b28823fb9e026ce3ee7b5b6875b3ae406b/HighresScreenshot00017.png" /&#62;
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&#60;img width="2754" height="1548" width_o="2754" height_o="1548" data-src="https://freight.cargo.site/t/original/i/18adfb50a96b0dd26277caea3c187ea506608b4c7d51df256a4475d650d6a9e1/CoreHead.png" data-mid="174758843" border="0"  src="https://freight.cargo.site/w/1000/i/18adfb50a96b0dd26277caea3c187ea506608b4c7d51df256a4475d650d6a9e1/CoreHead.png" /&#62;

	One-Way


April 2023 &#124; Virtual, Sustainable

+ VR Spatial Experience
+ Interactive Storytelling

Unreal Engine 5, Cinema 4D, Blender, Substance 3D, Rhino 7

 One way is an interactive story telling project happening in an apocalyptic future where our planet is overly polluted. Following main character’s journey of finding a way to escape from the planet. Audiences will be exploring terrible future environment scenarios due to human’s ignorance of protecting the planet. This project attempting to raise the awareness of how human should treat the environment better, saving the planet is also a way of saving ourselves.
More Details ︎︎︎
</description>
		
	</item>
		
		
	<item>
		<title>Project Hamcus</title>
				
		<link>https://weihenghsu.com/Project-Hamcus</link>

		<pubDate>Tue, 17 Jan 2023 08:48:52 +0000</pubDate>

		<dc:creator>WEI HENG HSU</dc:creator>

		<guid isPermaLink="true">https://weihenghsu.com/Project-Hamcus</guid>

		<description>

	
&#60;img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/b2d20241e2845040d27988a58bdee4dc42ad892de510f3373596dbe9e0dbdcb5/3.png" data-mid="164984602" border="0"  src="https://freight.cargo.site/w/1000/i/b2d20241e2845040d27988a58bdee4dc42ad892de510f3373596dbe9e0dbdcb5/3.png" /&#62;
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&#60;img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/b24c4f0a0b3abe3b4513197456400336e9de32c5439f8f79127d6f813e6dd41a/2.png" data-mid="164984529" border="0"  src="https://freight.cargo.site/w/1000/i/b24c4f0a0b3abe3b4513197456400336e9de32c5439f8f79127d6f813e6dd41a/2.png" /&#62;
&#60;img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/6f6e8425a934effc0ae5f60fab4e6856ae9aa22d3200cede97a14361922f78f2/1.png" data-mid="164984488" border="0"  src="https://freight.cargo.site/w/1000/i/6f6e8425a934effc0ae5f60fab4e6856ae9aa22d3200cede97a14361922f78f2/1.png" /&#62;

	Hamcus x Tesla Virtual 

Experience 


Dec 2022 &#124; Virtual



+ VR Spatial Experience

+ Brand Collaboration

Unreal Engine 5, CLO, Gravity Sketch, Substance, Modo, Rhinocore 7

A VR showroom experience that’s providing a hybrid spatial experience that’s including elements of two brands “Hamcus” and “Tesla”. 

The virtual experience effectively communicates the brand's concept which allows the audience to gain a deeper understanding of the brand's design.



More Details ︎︎︎



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		<title>Project Donner Fix</title>
				
		<link>https://weihenghsu.com/Project-Donner-Fix</link>

		<pubDate>Mon, 13 Mar 2023 04:52:32 +0000</pubDate>

		<dc:creator>WEI HENG HSU</dc:creator>

		<guid isPermaLink="true">https://weihenghsu.com/Project-Donner-Fix</guid>

		<description>

	
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&#60;img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/0678bba32bb52715dc8875f0ab0ba6e20e41043e038f7b41b60fd2f30c6f8ffc/HighresScreenshot000491.png" data-mid="171430424" border="0"  src="https://freight.cargo.site/w/1000/i/0678bba32bb52715dc8875f0ab0ba6e20e41043e038f7b41b60fd2f30c6f8ffc/HighresScreenshot000491.png" /&#62;

	Donner Summit Tunnel

April 2022 &#124; Truckee, CA USA


+ Experience Design + Redevelopment ProjectUnreal Engine 5, Rhinocore 7
Donner summit tunnel is a redevelopment project based on the history of the chinese workers who built the tunnel. Through a linear space experience, the visitors will be taken into the hisotry to experience the development of the story from different perspectives as they are going from the past to present to future. The history will be presented to visitors in two ways: either people interpreting the history; or people being the subject of the history itself. As people are experiencing all these different moments, people will get a better understanding of the locality of donner summit tunnel as a place of the history, and more importantly, remembering the history of the chinese workers.

More Details ︎︎︎



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	<item>
		<title>Project SpaceTunnel</title>
				
		<link>https://weihenghsu.com/Project-SpaceTunnel</link>

		<pubDate>Tue, 25 Oct 2022 07:44:57 +0000</pubDate>

		<dc:creator>WEI HENG HSU</dc:creator>

		<guid isPermaLink="true">https://weihenghsu.com/Project-SpaceTunnel</guid>

		<description>

	
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&#60;img width="2731" height="1536" width_o="2731" height_o="1536" data-src="https://freight.cargo.site/t/original/i/2382a922d279c663c6eab61e897b3de8158f26f8240409fbed8fc40baaa44482/HighresScreenshot00009-2.png" data-mid="156895209" border="0"  src="https://freight.cargo.site/w/1000/i/2382a922d279c663c6eab61e897b3de8158f26f8240409fbed8fc40baaa44482/HighresScreenshot00009-2.png" /&#62;
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&#60;img width="2731" height="1537" width_o="2731" height_o="1537" data-src="https://freight.cargo.site/t/original/i/35e47913dd56cca7fbfdcf0da83440371844cd5c791dc45188a1914f7405a6ad/HighresScreenshot00006-2.png" data-mid="156895211" border="0"  src="https://freight.cargo.site/w/1000/i/35e47913dd56cca7fbfdcf0da83440371844cd5c791dc45188a1914f7405a6ad/HighresScreenshot00006-2.png" /&#62;

	Military Station Rendering PracticeAugust 2022 &#124; Unreal Engine 5
+ Environment Rendering Practice+ Modeling Practice

+ VR Exeperience
Unreal Engine 4 &#38;amp; 5, Rhinocore 7

Based on existing work by 3d artist Vladislav Kudrya.Rendering practice using Unreal Engine 5. Exploring the possibilit of using VR technology to provide a unique experience to the audience. Introduce the space to the audience
through VR to express the story in a more immersive way.
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